about us
trade mastermind is the UK’s #1 business training & coaching provider for the construction industry
Who We Are
The Trade Mastermind was founded to help tradespeople became great business people by teaching the fundamental principles of what it takes to grow a business.
We have come to learn that plumbers start plumbing businesses, electricians start electrical businesses and builders build houses. Until now, no one has been teaching trades businesses about business.
Experience
After having built the Largest Independent Boiler Installation Company in the UK, we have unique experience of do’s and don’ts in the industry.
Our System
Over the last 4 years we have tested, perfected and fine-tuned our signature 7-Figure Business Builder model to help any construction business scale.
Results
Results speak for themselves. With over 600 5-star reviews on TrustPilot, we have helped 1000s of businesses all over the UK scale up and get off the tools.
Unique Offer
We are #1 for UK construction business training because no other provider offers this kind of all-round support, mentoring, training and expertise.
Our Mission
Providing a one stop shop for your business needs helping you to scale your business the right way!
Our Vision
To help trade & construction businesses level up the right way, allowing them to invest in freedom, choice & profit.
Meet Our Team
Joseph Valente
Co-Founder & CEO
Joseph Valente is the CEO of The Trade Mastermind and is famous for Winning the 2015 BBC hit TV show, ‘The Apprentice’, where his hard-earned victory secured him the support of Billionaire Business Mogul Lord Sugar as his business partner, mentor and investor.
Joseph built an eight-figure nationwide business in construction in his 20s and is now in his early 30’s his companies Trade Mastermind & Millionaire Mastermind teach successful business blueprints on how to scale and create wealth.
Famous for his rise to success from humble beginnings, Joseph has inspired people from all walks of life worldwide, he is a best-selling author, award-winning entrepreneur Forbes 30under30 and a sought-after keynote speaker.
Chris Ruggiero
Co-Founder & MD
Highly-experienced operations genius, Chris Ruggiero comes from working in the construction industry in a variety of business management roles. As part of the ImpraGas leadership team, he was instrumental to growing the business to over £1,000,000 in monthly sales. Since then Chris helped hundreds of Trade Mastermind clients establish bullet-proof foundations to scaling their businesses with the right systems, processes, financial forecasting
and business strategy.
and business strategy.
Malwina Foreman
Head of Customer Accounts
As one of the longest-serving employees in Trade Mastermind, I love helping our customers transition from overwhelmed, on the tools, stressed out tradesmen to successful and confident business owners with choice and freedom. Our Customer Accounts team has seen a big investment from the business to provide more 1-2-1 support for all Academy members and ensure they see results quickly!
Paul Selman
Academy Head Coach
I enjoy working as the head trainer at TM because it allows me to empower others, witness their growth, and make a meaningful impact on their lives and businesses.
Richard Swann
Head of Event Sales
I’m extremely passionate about working for Trade Mastermind because I’m made to feel like a very important part of an ambitious and thriving business. As a manager I get to influence my department’s results and development on a daily basis, which gives me great satisfaction. Everyone in the business strives to be the best they can be which provides an outstanding product and service for our customers.
Ashton Hodgson
Bookings Team Leader
“We can all relate to life being hectic, there are often not enough hours in the day. We bring therapy to you, in the comfort of your own home, at a time that works best for you. The messaging system means I hear about your between-session homework experiences and I am at the end of a message to offer you support.
Tony Sulla
Lead Business Adviser
There is something special about being part of the first step for a customer, when you see the transformation in their business and personal life. This Academy programme is life changing for our construction customers and knowing that I have helped to facilitate their transformation is very rewarding.
Monique Mackenzie
Business Adviser
I am passionate about working for TradeMastermind as we have a great team full of energetic, passionate driven members. We get to change our customers mindset and knowledge allowing them to earn more than they thought was achievable and along the way I have great earning potential!
Joanne Allsop
Customer Account Manager
I find my role immensely fulfilling. Every day, I interact with a diverse set of clients, understanding their unique needs and forging strong relationships. My passion for client success drives me; there’s nothing more rewarding than helping them achieve their goals. Trade Mastermind not only facilitates my personal and professional growth, but also surrounds me with a supportive team. This environment enhances my ability to assist our clients effectively, contributing to their success as well as my own.
James France
Customer Account Manager
I’m passionate about working at Trade Mastermind due to its dynamic high-energy environment, immense potential for growth, and generous wages. The company’s vibrant culture and commitment to excellence motivate me daily, making it an ideal workplace for ambitious professionals seeking rewarding opportunities.
Claudia Dumitru
Account Manager
As a Customer Account Manager at Trade Masterind, I am passionate about empowering our customers to achieve their financial goals. I build strong relationships by understanding their needs, which fosters trust and loyalty. The dynamic nature of finance keeps me engaged, as I continuously learn about industry trends to better serve our clients. Working at Trade Mastermind, a leader in financial innovation, motivates me daily. I relish solving unique challenges and collaborating with colleagues who are equally dedicated to customer success. Together, we make a real impact, enhancing our customers’ lives through dedicated support and tailored financial solutions.
Shane Lamon
Head of Finance
I am passionate about working at TM where every day is an opportunity to be a part of the fast paced, customer driven growing business and providing excellent customer service to be a part of their success.
Sadie Ladds
Events Manager & HR
I am passionate about my role because it aligns with my values and the vision Joseph has set for our company, inspiring me to excel daily. TM invigorates me every morning, fueling my enthusiasm for my career and personal growth. I resonate deeply with our customers’ aspirations to expand and succeed, as I share their drive for development and prosperity. Working at TM, I relish the opportunity to impact lives positively, contributing as part of a team that genuinely makes a difference.
Justyna Laba
Recruitment Manager
Trade Masterind offers numerous opportunities for both personal and professional development, fostering an environment where I feel constantly engaged in progressing and acquiring new skills. This commitment to growth ensures I can evolve alongside the dynamic finance industry, continually enhancing my capabilities and effectiveness in my role.
Who We Work With
Trades Business Owners
We work with construction / trades business owners in any trade that need help with launching, growing and scaling their business.
Heating Businesses
Our 7-figure Boiler Business Blueprint is designed specifically for plumbing & heating business owners that are interested in getting 40+ new boiler installs per month.
Electrical Businesses
The renewables revolution is the hottest opportunity for electrical business owners to transition to high-ticket, high-margin business model with Solar & EV.
"Coming here today has given me a heads up to where I should be going and what I should be looking at to get to a 7 figure business" "I thought coming to trade mastermind would be a good lead". - Alex Ross Superior household services
Alex Ross
Superior household services
"Constantly chasing up bills, people not paying. The turnover wasn't going there. I didn't know anything about spreadsheets". "It’s the best thing I've ever done really coming to trade mastermind". "My turnover was under 100,00K a year. My annual boiler installs was 12-15 boilers." "In november, ive installed 12 boilers in about 14 days. Its been worth £50,000 worth of work" - Brynn Excel Heat.
Brynn
Excel Heat
"The challenges I was facing before joining the academy was recruitment issues. I just want to make more money, build a better business and send the business in a better direction". "Something better for my kids when they grow up, just live a better life". "The biggest thing Ive learnt today so far is to try and be a ghost in my own business, try and step back and sell more." My target for the next three months would be buy more leads, dress better when going out on quotations, sell more do more". - Chris Richards Plumbing Hot.
Chris Richards
Plumbing hot
"I haven't really had a major win, but getting stuff almost done. Iv'e struggled with on the business plan. Moving forward, I need to be a lot more organised to go limited." "I need to incorporate my accountant. I don't know what to do when Im there". - Darren Nash Above and Beyond heating.
Darren Nash
Above and beyond heating
"Felt like I was just going round in circles. I know how to fit boilers, a little bit of how to sell them. But I didn't know how to grow and progress my business". "That's why im here to get the guidance from trade mastermind". "my biggest wins so far, normally I'd sell one boiler a week or maybe even one boiler a month. But for me to do 3 boilers a week, just by using some of the tactics that these guys showed me, really made me believe in this." "Being out here and seeing theres a lot of other guys in the same boat as me, has made me feel a lot more confident of myself and my skills". - Dillain Walsh
Dillian Walsh
"I would definitely reconmend coming, I've learnt I need to step away from the day to day running as fast as possible to concentrate on working on the business, not working in the business". "Today alone, I've learnt a lot more or reminded myself of some of the stuff I've learned previously, and have forgotten all about". -Gaz Archer Fixed Bot LTD
Gaz Archer
Fixed Bot LTD
"What I've learnt already has pretty much blown my mind." "The main challenges are where to get leads. How to get the work in. Probably the sales." "I just want to go and just implement what I've already learnt." "My business goals is basically to eventually be off the tools. I don't want to be fitting boilers when Im like 50 years old." "I was a good few vans on the road, a regional sized company". -Grant Taylor
Grant Taylor
"Biggest win for this month is 3 intalls for solar. We've done 38-40 thousand in solar installs. When I joined the academy, I was quite emotional, I was almost in tears. I think its because it felt like I was getting some help. It focused my mind." "I'll tell you one little goal I've got, Ive got to go for 25 installs in my second quater. I've been a business owner for quite a few years, tried to learn as I go. It's given me some structure, helped me understand my overheads, profit margins and costs. Been able to track my costs for the first time, which is a game changer."
James
"The problem I had before joining trade mastermind was learning the systems and processes not getting enough leads. Trade mastermind has helped with that massively".Trade mastermind has helped me with different customers and objections and showing us how to correctly handle the leads, employing people" "The most valuable is each module for the 12 month period. Every session." -Joseph Hammer H. Systems.
Joseph Hammer
H. systems
"The problem I had before joining trade mastermind was learning the systems and processes not getting enough leads. Trade mastermind has helped with that massively".Trade mastermind has helped me with different customers and objections and showing us how to correctly handle the leads, employing people" "The most valuable is each module for the 12 month period. Every session." -Joseph Hammer H. Systems.
Paul
Heat care south
"So i'll probably fit 2-4 boilers a month, personally. The figures have changed drastic. We now regulary fit around the 20 mark. It's changed my life, forever." "
Kev Jones
"I havent actually known what I'm going to do with my busines. Never had a strategy in place". "Knowing which way to go is the hardest thing I'm finding. I think business growth is part of it. I think that’s the main thing I'm going to be looking for." "Over the years I've been very skeptical about all these sorts of things. And I think unless you're willing to dive in and commit, then I don't think you're going to get a reward out of it." "I need to know where my business is going to be in 3 months, as in financially turnover-wise. I need to have a projection. I need to know where I'm going to be in 12 months."- Ian Mackenzie MCK plumbing and heating.
Ian Mackenzie
MCK plumbing and heating
"I was going from job to job not really knowing what I was doing. Living day by day.I wanted to improve my business and grow bigger and better." "My biggest challenge has been competitiveness, I.E. Going to a job, pricing it up and not really getting it". "My next goal for the next month is to do 10-15 boilers and also employ an engineer to help me with those boilers as well". Jack Canuck Canuck Heating
Jack Canuck
Canuck heating
"Growth has been enormous. I think that everyone feels like you can do it your own way. As a new business, just having that education that's then got me there in the space of two years has been amazing". " We cover anywahere Berkshire, Surrey, Hampshire. Before joining trade mastermind, the biggest challenge for me was struggling to grow as a new business. I'd only been around maybe 18 months on my own. I was struggling to grow so I had a good customer base, a good reputation." "Now I'm looking at getting into renewables, into different markets, but with the same business model. They're having the guys last two years has been incredible for us." -Jon Bennett
Jon Bennett
Berkshire heating solutions
"The business revinue was doing well for a one man band. It was just paying the bills which was good, but I could not see any potential growth in the company because I was on the tools all the time. I was keen to learn from someone else. How they scale the business, what actually you have to implement the business to make it work." "Now we stay constantly in the last trhee months in a number of 15 to 18 boilers. A huge shift and obviously I was able to employ full time gas engineer." "It's life changing, lots of good things coming out of it." "The last three months enrolled, we hit 50K. I was already in the business for a couple of years. You cannot predict anything. There is a way to make the company grow by knowing what you're doing inside the business. And obviously looking at these people, they do have a plan. They follow the plan."
Florin Balogun
ACL Plumbing and heating
"Spending half a morning here, I have learned more than what I've learned in the past six years". "My biggest challenge is cashflow, actually being able to run a business instead of being a plumber." "Started searching for support because I've just been going round in circles. Finding myself in the same position a few months down the line". -Joe Hamer
Joe Hamer
"Just set a record turn over 220,000, there was just two of us. Things were busy, a little less unorganised, stressful. Its a lot different now." "7 days a week, 50 hours a week. Since I came to the trade mastermind, we've got 14 staff now. I work on the business rather than in it now". "Turnover was around 150,000 for the year. We're about 1.3 million now. Nearly 400 boilers last year just had a record turnover 220,000." "I used to dread going to work on a monday morning. Now I actually enjoy it. I have the time off now when I want time off. The business runs itself." "I've learned about all the different processes, what drives a business. So we could quite easily slide into installing heat pumps instead of boilers or air conditioning instead."
BBB Lewis
"So far the biggest challenges I've had, admin, getting the jobs in, just basically having a structure to the business and knowing where you're going in the future. Not winging it." "My goal for the next month trying to at least try and get a minimum of five boilers per week. So if I could get 10-12 boilers at the end of the month, then we'll be happy" - Kevin Placid KSB Plumbing LTD.
Kevin Placid
KSB Plumbing LTD
"Biggest wins is definitely this month, from going for about average two boilers a month to so far 11, with a couple more to go out and quote. So hopefully want to be hitting 15 to be honest. Just got two new vans as well." "It shows you quite quickly, even our first month of where we were going wrong. "Goal for next moth, 20 boilers by december. Actually be able to keep an eye on the profit margins of it now." -Mark Glow Glow Plumbing and Heating
Mark Glow
Glow plumbing and heating
"Before I joined the Trade Mastermind, turnover was about 600K. The confidence wasn't there. I was looking at every other company rather than my own.When I met Joe and the team, they looked at what I was doing wrong. Then we grew from that point" "The boiler event really helped me because it confirmed how to sell, and made sure I was selling correctly. We are currently at 250K more, infact we are more than that. We are nearly at 1Million pounds now. This year we will do 1million then next year we will do 1.2 Million." "Biggest benefit I've found joining trade Mastermind, being around likeminded people." - Mick Norris
Mick Norris
"I've done about 40 last year, mostly through stuff like checkatrade, referrals and recommendation. This week we've hit 100 this year" "If you want to get off of the tools and learn how to build a business as opposed to just running around being a plumber, then I would recommend it. Take all the advice they give you and get it all into place as quick as you can" -Paul
Paul
AC heating
"We offer installations, office fit-outs,larger scale VRV VRS systems. That’s the commercial side." "I was sceptical at first, thinking it's going into a boiler guide. But acually a mate of mine did this last year. He's scaled his business to a whole new level." "I joined the academy in December so `I could start the new year ready to hit those levels that I wanted to." "I've always been a grafter, just working all these hours under the sun and not really knowing the logistics of the business and how its running. Where my moneys being wasted." from understanding that you can buy leads, I've gained 15,000 profit since Ive started just from my lead gens." "I understand so much better, where I am and where I need to be and the expectations that I need to be setting." "As of recently, I got another engineer and apprentice so that way, Im able to free myself up more to see where I could be making profit, rather than doing the constant work." "My conversion rate at the moment is 50%. What I need to work on is a follow up, which I've been taught today." "In 3 years time Im going to have 2 admin, a sales, three teams. By next year, I want to be doubling my turnover to half a million. Then in 3 years, that 7 figure".
Aidan Blackwell
AB Aircon Solutions Ltd
"Grow as a businessman rather than trying to focus on the day to day stuff that seems to be the problem of not been able to grow". "We've got nothing, no infrastructure in terms of the way the business is run on a day to day. I feel like we've plateaued". "The challenges for us was basically learning how to run a business rather than installing pipe work as it were". "It seems definitely worth it. If you want to move forward, you need to learn you need to take advice from someone who's done it". -Richard Dowling
Richard Dowling
"The problem before joining trade mastermind, was a sense of direction of where and how to take and grow my company. Trade mastermind helped me by giving me the stepping stones and the timings of when and the structure and how to grow, move forward and eventually push my company from the rear instead of working on the tools myself". "The features I've found most helpful from trade mastermind, I would say is knowing where to find things, knowing where to look. Being able to talk to people who have been through it before you had to waste a lot of money finding out yourself".
Dan Richardson
Boiler breakdowns 24/7
"Fed up with chasing after my own tails and not knowing where the business was going. Having to work 18 hours a day. Having to do every aspect of the business on my own." "Im just trying to find a better process to put things together to make the business run for myself". "One thing ive taken from today, Im going to step off the tools. I've realised, to get to the next level. I just need to get off the tools." "I've learnt marketing, sales, leads and would 100% recommend coming in to do this discovery day".
Robert Willaims
Robert Williams plumbing and heating
"Problem we faced before, was not the right amount or the right work that we wanted coming into the business." "It helped me by showing me where to look for the work that I wanted to do and also how to get it when competing against others." "The most helpful aspect I would say, something I didn't consider before was the kind of the paperwork side of things. The spreadsheets, understanding your metrics, knowing your numbers."
Ryan
Valkyrie heating and plumbing Limited
"We joined the academy because we wanted to make sure that we were actually in a better place for our business going forward. But to also to try and create a business that was scalable as well." "Biggest challenges are recruitment, admit staff and also learning about the systems and processes." "It's extremely professional, very informative. For my next month, I would expect at least 2 boilers a week. I would say in the second month, I would try and bring that back up to about ten a month so then we can actually move things forward."
Tony Ryan
Boiler Group Limited
"I'm looking forward to expanding my business, my company, heat active. I'm trying to grow and make it more successful. I'm really excited about the trade mastermind." "It's opened my mind. Being an engineer is just one thing, but growing your business is something we've never been taught in college." "Thisis the knowlege you need to know to grow your business and company." "The people I've been here with today, put confidence in myself. It's like a new world".
Tomek
Gas engineer- Heat active
"I don't have a marketing or HR department behind me. Trade mastermind is making some subcontractor agreements for me, so they saved me £750 or £1200 with the solicitors. So all contracts are being made". "I have learned the importance of marketing, branding is very important. Things like this makes me want to increase my brand awareness."
Sam
"This is my 5th year in business. This year decided to start growing the business so we added in admin staff, new engineer, a flexable sub contractor." "I have had coaching before, with smaller independent coaches. The main difference between what trade mastermind do than other coaches would actually be the experience that they bring to the table". "Results have been really good actually so my sales have increased double for what I would usually do in the summer. Increases in productivity as I've grown out a team that can deal with leads now so we can deal with a lot more leads." "Boiler sales, I've managed to sell 10 in august. I'm now up to installing 5 boilers a week. I used to do two boilers a month, I would maybe do one boiler a month in the summer." "A lot of advice that I've got from other engineers has been really good as well. Next step would be to not be on the tools at all, get someone in there to cover. I have goals to grow the business to a 7 figure business. I think I would achieve that in 5 years."
Tom Sandwell
Sandwell heating & Plumbing
"I've seen the adverts on instagram. The more I've seen the more I felt it was quite authentic. I've never done anything like this before and it did look very genuine." "I've learned so far that I'm personally doing too much." "The big challenge for me is now growing my business. Im in my 8th year as being a sole trader running a small business. It does have a lot of potential to grow."
Shaun
Plumbing and heating business
"We struggled with money going in, money going out and how quickly in stays in a company. Where we're going to get the more boilers from. How do I get business through the boilers. How do I find them, how do I keep hold of them." "I started searching for support because my friends, family have no idea about the business I'm in. I ask my parents and the people that you would do closely around you. And they haven't got the answers for it.". "We are going to have better and bigger boiler sales than what we've had already."
Stewart
SCD Plumbing
"Been operating now for about six years. Just a bit overwhelmed with work. I know I needed to make changes but didn't really know what those changes were. I never had any business advice." "I knew I was a good engineer, thought I could take on the world. Went on my own, thinking it'd be easy because I could do the job but actually never had any business advice." "Challenges have been trying to make profit in the company so we can actually expand or grow as a business, manage people." "Plan of action for moving forward over the next 12 months. See what mistakes we're making, on paper so we can start making changes straight away within the next 30 days. Write a business plan which we have never had. Get some business advice and hopefully take it forward to achieve the end goal."
Steven Marshall
Marshall Gas LTD
"So far, we've really gone back to basics. We've been looking into recruitment just to bring the focus back onto us as a company." "Giving us that vision, the idea of where we can basically improve efficiency. We've got much bigger ambitions." "We got to a certain place and at which point I wasn't happy moving forwards, until we're basically in terms of turnover I've got a proper grip on the profit margins and basically making everything more efficient ." "before the end of this year, I'd really like to see that I've closed all the gaps and next year we can absolutely smash it. Get operations manager in, really hammer out the marketing on the leads for boilers in particular." -Simon Clark
Simon Clark
Jesse
Foundations To Our Culture
Excellence
Trade Mastermind are committed to delivering the highest standards of service and expertise. We strive for excellence in every aspect of our work, from customer satisfaction to the quality of our products and services. We continuously seek improvement and innovation to stay ahead in a rapidly changing business landscape.
Integrity
Integrity is at the heart of everything we do. Trade Mastermind prioritise honesty, transparency, and ethical conduct in all business dealings. We build trust with our clients, partners, and team members by upholding the highest moral and professional standards. Our commitment to integrity is unwavering.
Empowerment
We believe in empowering individuals to achieve their full potential. Trade Mastermind is dedicated to providing education, mentorship, and resources that enable personal and professional growth. By fostering a culture of empowerment, we aim to create a positive impact not only within our organisation, but also in the communities we serve.
Raising Standards
In our company, raising standards is more than a value; it’s our driving force. We’re committed to continuous improvement, unwavering quality, and exceeding customer expectations. By setting high standards for ourselves, we inspire excellence in everything we do and lead by example in our industry. Our dedication to raising the bar ensures that we deliver exceptional experiences and make a lasting impact in the marketplace.
Urgency
Urgency fuels our company’s core. We act swiftly, make decisions promptly, and adapt to changes with agility. Embracing urgency propels us forward, driving action and innovation across all levels. By prioritising speed and agility, we stay ahead, seize opportunities, and achieve our goals with relentless momentum.
Speak To Customer Accounts
Our team will be happy to help and answer any questions you have about the academies.
Reach Out To Sales
Want to start your journey to 7-figure business owner off the tools? Speak to one of our expert advisers today.
